Amazon has a burgeoning role as a provider of cloud-based storage and online purchasing in K-12 systems — and its moves are being closely watched.
Pressure Building for Education Companies Over Price Transparency in K-12 Market
District leaders who want to know how much other school systems pay for instructional products can now find more answers online than ever.
10 Tips for Using Behavioral Psychology in Your Ed. Marketing Strategies
Well-known marketing expert Nancy Harhut uses research on human behavior to develop strategies for improving company outreach, engagement, and sales.
When Education Companies Become Unresponsive, District Leaders Lose Faith
An award-winning superintendent talks about the problems he has encountered working with education companies, such as lack of responsiveness and poor customization.
