District leaders’ professional reading lists offer ideas for improving education companies’ thought leadership-related marketing content.
State Budgets for K-12 Improving, But Opportunities for Companies May Be Limited
Many states are approving increases in funding for schools, but some districts are wary of adding new programs and services, despite the monetary influx.
Insights on ESSA’s Title IV Program, and How Districts May Spend Their Funding
Many districts are likely to use a new infusion of federal Title IV money to enhance existing programs, predicts David DeSchryver of Whiteboard Advisors.
Marketplace K-12
Free
Education Week and EdWeek Market Brief to Provide Briefings, Coverage at ISTE in Chicago
Ed-Tech Investors Size Up K-12 Market, Advise Entrepreneurs
K-12 Dealmaking: Vista Higher Learning, Pharos Capital Make Acquisitions; Renaissance Partners With Teaching Channel
District Leaders Seek Interoperability to Access Data Educators Need
The Startup Blog
Free
Create a Product Advocate Program to Gain a Community of Champions
To Go or Not: Evaluate Whether Conference Attendance Pays Off for Startups
Advocating for Equity and Inclusion in Computer Science Education
Ed-Tech Companies: Big Data Analytics Must Result in Helpful Human Actions
Recommendations and Relationships With Vendors Matter in ‘Onerous’ Procurement Process
Susan Enfield runs a high-profile district in Washington state, and wants you to understand what superintendents are up against in procurement.
