‘Class Clowns’ Author Outlines the Challenges of Mastering the K-12 Market

Jonathan Knee talks about the big strategic mistakes many companies make in trying to serve schools

Associate Editor

What makes a great education business?

Jonathan Knee, an investment banker and Columbia Business School professor, studied many that failed, and some that succeeded, to answer that question.

We talk to the author of”Class Clowns: How the Smartest Investors Lost Billions in Education” about his conclusions.

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