What Types of Curriculum Products Schools Buy. And Why. See Researcher’s Insights

The Three Major Commercial Publishers Command the Largest Market Shares for Providing Curricular Materials, But Together Account for Less Than Half of the Adoptions

Associate Editor

What types of curricular materials school districts buy, and how they feel about their decisions, is the subject of recently released research from Bay View Analytics, a survey design, implementation, and analysis organization.

Three commercial publishers—Pearson, McGraw-Hill, and Houghton Mifflin Harcourt—commanded the largest market shares for providing curricular materials, and accounted for half of all adoptions among districts that…

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