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Betty Hsu
Betty Hsu is a co-founder of online vocabulary improvement company ProfessorWord. Betty is a blogger for The Startup Blog, where entrepreneurs chart their efforts to launch and build ed-tech companies and describe the challenges they face in securing funding, finding customers, and growing their businesses.
E-mail Betty@professorword.com
The Startup Blog
Opinion April 13, 2016May 5, 2016

The Startup Art and Science of Financial Projections

By Betty Hsu

Developing financial projections for your ed-tech startup as part of writing your business plan can be nerve-wracking. How are you supposed to know what your business will look like a year from now or five years from now?

Continue

The Startup Blog
Opinion March 9, 2016Nov. 23, 2022

The Risks of Ed-Tech Entrepreneurship, Part 2

By Betty Hsu

While ed-tech entrepreneurship may be less risky than other sectors, there are still many uncertainties to be aware of. Financial, technology, and market sectors are all areas for deep thought and caution.

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The Startup Blog
Opinion Feb. 12, 2016Nov. 23, 2022

Three Lessons Ed-Tech Startups Can Learn From Innovator Sal Khan

By Betty Hsu

I recently watched an interview with Sal Khan, founder of the extremely successful ed-tech non-profit Khan Academy, and he touched upon three ideas that should resonate with ed-tech startups.

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The Startup Blog
Opinion Jan. 26, 2016May 5, 2016

Nine Strategies to Help Startups Improve Writing Productivity

By Betty Hsu

Writing is a very important part of the startup life. Here are some lessons for writing better business plans, startup competition applications, cold emails, and PowerPoint presentations.

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The Startup Blog
Opinion Dec. 22, 2015May 5, 2016

Crowdfunding Campaigns: Lessons Learned from an Ed-Tech Startup

By Betty Hsu

Apply this advice from the front lines of a successful crowdfunding campaign to your new venture.

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The Startup Blog
Opinion Dec. 8, 2015May 5, 2016

Why a Startup Business Plan Is Still Worth Writing

By Betty Hsu

It used to be the case that every startup needed a business plan, but recently the value of the business plan has been hotly debated. Here’s why it’s still valuable.

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The Startup Blog
Opinion Nov. 17, 2015May 5, 2016

Quick Ways to Teach Vocabulary With Limited Class Time

By Betty Hsu

Vocabulary instruction is important, but it can be really hard to find time for it with limited class time. Here are some ways to teach vocabulary that won’t take up a lot of time.

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The Startup Blog
Opinion Oct. 22, 2015May 5, 2016

Ed-Tech is Important, but People Are a Key Ingredient to Startup Success

By Betty Hsu

When it comes to innovation, much attention is paid to the latest start-up to get funding or the hottest technology. But the human element is crticical to making innovation a success. Startups need to keep that in mind.

Continue

The Startup Blog
Opinion Oct. 15, 2015May 5, 2016

Startup Shortcuts: Tips to Improve Cold-Emailing Response Rates

By Betty Hsu

More tips and tricks to address common startup challenges. This one focuses on strategies for getting the most out of your emailing efforts.

Continue

The Startup Blog
Opinion Sept. 28, 2015May 5, 2016

A Lesson for Ed-Tech Startups in Vocabulary Words

By Betty Hsu

Research shows an adult needs to know 65,000 to 75,000 words to read and write well. That can be pretty overwhelming for a teacher of vocabulary. Ed-tech startups can also get overwhelmed when thinking about their future markets.

Continue

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