The ed-tech startup boom is being driven by former teachers. They know what is needed in the classroom and what works with students. They have also used both good and bad teaching tools in their classrooms.
Some ed-tech startups are direct about pricing models, others provide a more flexible pricing structure. As a new company trying to determine the best price and product market fit, listing one price could actually be a disadvantage for our customers.
The Natick, Mass. public schools’ blended learning transition has been going on for seven years and the results so far have been impressive. Teachers and students report that using computers more deeply improves their education. What ed-tech company wouldn’t want to be a part of that?
Market Brief
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