Sales Reps With Ed-Tech Expertise, Commitment to Individual Products Are Prized
The print-to-digital shift has placed a premium on sales and distribution staff being able to explain complex products with with confidence, says consultant Neal Goff.
Kahoot! has acquired two companies in one week, while Labster raised $21 million in a Series B round, Scholastic purchased a major stake in Make Believe Ideas in the U.K., College Board and MetaMetrics announced a partnership, and Wah Fu Education Group raised nearly $6 million in an IPO.
Sales to School Districts Won't Happen Without Targeted Outreach, Marketing, and Strategies for Working State-Sponsored Forums
Even after they win adoption in lucrative markets like Texas, Florida, and California, K-12 companies need effective strategies for winning over district buyers.
Renaissance has acquired Early Learning Labs, while Nearpod will acquire Flocabulary and Instructure is purchasing MasteryConnect.
Two acquisitions–Weld North Education of Assessment Technology, and Allovue of Equiday–top our news, which includes LearnPlatform’s expansion and funding for Move This World.
Newsela has secured $50 million, while Securly has acquired TechPilot Labs and ACT has acquired the American College Application Campain.
Turnitin, the plagiarism-checking platform, will be acquired by Advance, while Weld North Education makes another acquisition and Class Dojo raises $35 million.
In recent dealmaking news MIT Press launches MIT press direct; OASIS integrates with Alma; and China’s TAL acquires a U.S.-Israeli company.
In recent dealmaking news Macmillan Publishers gets a new president; Coursera promotes new public health education courses; and Rosetta Stone unveils improved iPhone app.
College learning materials publisher FlatWorld releases a customizable textbook; supplemental education company Infobase acquires Credo Reference; OER courseware provider Lumen raises funds.
Actionable K-12 intel for business leaders powered by data and original research you can trust.