A New Survey Highlights the Lessons and Curricula School Officials See as Effective and Engaging
District leaders looking to refresh their science curricula are in the market for labs and hands-on equipment, an EdWeek Market Brief survey finds.
Exclusive Survey Shows That Customization and Evidence of American Success Can Provide an Edge
A majority of U.S. district leaders say it’s unlikely they would buy from a foreign company, a survey shows. But some strategies can help those vendors.
The Company Outperformed Houghton Mifflin Harcourt, McGraw-Hill Education, and Pearson
On multiple measures, educators rate Scholastic more positively than Houghton Mifflin Harcourt, McGraw Hill Education, and Pearson.
Most K-12 Administrators Predict Trump Will Have a Negative Impact on Federal Education Spending
Many district leaders are pessimistic about their budgets over the coming year, but there are differences across regions of the United States.
Amazon, Apple, and Microsoft Receive Lower Net Promoter Scores on Educator Survey
Google earns high Net Promoter Scores–a common measure of customer loyalty and satisfaction–from educators, although district leaders are more enthusiastic than teachers, an EdWeek Market Brief survey shows.
District Leaders Offer Tips for Initial Interactions with Company Representatives
District leaders surveyed for EdWeek Market Brief offer tips for how company representatives can optimize their initial meetings with K-12 officials.
But Scholastic's E-Books Rank High Among Educators for Quality
A new EdWeek Market Brief survey asked 1,000 teachers and district leaders to rank the products they use frequently in their digital learning environments. McGraw-Hill ConnectED has made inroads.
Four of Five District Ed-Tech Leaders Surveyed Said They Use Cloud-Based Systems From Third-Party Servers
The potential to avoid time-intensive tech maintenance is a big factor driving districts toward cloud computing, according to an exclusive survey by the Education Week Research Center and the Consortium for School Networking.
While Many Educators Are Unaware of the Company's Offerings, Users of Its School Products Have Favorable Views
Amazon has a burgeoning role as a provider of cloud-based storage and online purchasing in K-12 systems — and its moves are being closely watched.
Teachers Surveyed Also Want Customized Content, and the Ability to Collect Data
Educators are increasingly serving students bite-sized chunks of digital curricula from a smorgasbord of sources, rather than relying exclusively on an all-inclusive set of academic resources.
Actionable K-12 intel for business leaders powered by data and original research you can trust.