Nearly nine of every ten district leaders say that incumbent vendors hold an advantage over newcomers, according to an Edweek Market Brief survey of district leaders.
Teachers report they are turning to Twitter, Facebook and Google most often for social media use around education, an EdWeek Market Brief survey finds.
Most district leaders responding to an exclusive survey said that the Every Student Succeeds Act’s new standards for “evidence-based” decisionmaking could influence their budgets.
The vast majority of teachers say they don’t need a superintendent or curriculum director to use an ed-tech product in their classroom, according to a new survey by EdWeek Market Brief and Common Sense Media.
District officials have very different views of the importance of judging products by their research base — depending on whether the potential purchase is an academic intervention, learning game, or ELL-focused products.
District officials are especially wary of ed-tech companies over-promising, and not guaranteeing strong implementation of their products, a survey reveals.
Many K-12 companies rely on former educators to help them sell products to districts. But a survey of school leaders reveals that they respond favorably when ex-teachers are deployed in specific ways.
School districts’ ELL ed-tech needs are as diverse as English learners themselves, suggest the results of an exclusive survey of 200 district leaders.
Despite grassroots resistance from some politicians and parents, the common-core standards are heavily influencing K-12 buying decisions, as are the Next-Gen Science Standards, a survey finds.
Trying to win a school district ed tech contract? Proprietary survey results suggest you should provide strong tech support and professional development.