With 92 million people, an economic growth rate of 6.5 percent, and a high regard for education, Vietnam is among the fastest-growing economies in Southeast Asia.
Education companies must show they care as much about student outcomes as the bottom line if they want to earn the trust of school district leaders.
Education companies should be working on a Plan B for professional development services in the event that President Trump’s proposed cuts to Title II-A grants are approved.
It’s that time of year when districts that receive federal Title I or discretionary funds can get a sudden influx of money. How do vendors respond, and how should they?
Many education business make mistakes that could have been avoided in choosing advisory boards, which can play critical roles in product development, strategy, and understanding the market.
More than 80 percent of sales leads generated at trade shows are not effectively followed up, according to the Center for Exhibition Industry Research.
Faster testing of the effectiveness of ed-tech products can help education companies make better decisions about how to re-shape their products to meet schools’ needs.
A new emphasis on English conversation skills in Japan is creating space for new products that help teachers and students improve their language skills.
To improve the effectiveness of email marketing, education companies should customize messages to specific groups and provide value such as product discounts or links to experts.
Education companies face difficult decisions about whether to go after business in rural and small school systems, which typically offer little room to scale up.