Two-Minute Tip: Districts’ Most Pressing Product Demands

Managing Editor

One of the most fundamental challenges facing any company in the education market is to understand school district buyers’ biggest problems — and to figure out how to solve those problems.

In a three-part special report, EdWeek Market Brief does that research for vendors. In a nationally representative survey of K-12…

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One of the most fundamental challenges facing any company in the education market is to understand school district buyers’ biggest problems — and to figure out how to solve those problems.

In a three-part special report, EdWeek Market Brief does that research for vendors. In a nationally representative survey of K-12 district leaders, we asked them about their biggest needs in curriculum, assessment, and PD, and the solutions they want to see from vendors to deliver on those needs.

In this two-minute tip, EdWeek Market Brief’s Managing Editor Sean Cavanagh breaks down the three-part research project, the results of which are available exclusively to our enterprise members.