Two-Minute Tip: Pointers for K-12 Ed-Tech Product Developers
If you’re creating ed-tech products for students and teachers in K-12 schools, your potential customer base is huge, diverse, and it has a very wide range of needs.
We interviewed leaders in product development at a number of high-profile education companies to see what lessons they’ve learned over the years in trying to meet district demands.
This latest installment…
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If you’re creating ed-tech products for students and teachers in K-12 schools, your potential customer base is huge, diverse, and it has a very wide range of needs.
We interviewed leaders in product development at a number of high-profile education companies to see what lessons they’ve learned over the years in trying to meet district demands.
This latest installment in our two-minute video tip series offers highlights from this reporting, which is available in greater detail here.
EdWeek Market Brief Associate Editor Michele Molnar breaks down the lessons she heard from K-12 product developers, and lays out steps you can take to help your ed-tech product find an audience with teachers and administrators.
See also:
- How Houghton Mifflin Harcourt Plans to Cut Product Development Costs
- 6 Tips on Bringing Research Into Your Product Development
- Key Insights and Mistakes to Avoid in New Product Development
- How to Bring Learning Science Principles Into New Product Design