EVERFI makes its first international acquisition, picking up a London-based business, and Nearpod takes lessons learned from K-12 and moves into post-secondary education.
The use of targeted campaigns to reach select groups of K-12 district buyers is growing, but vendors face challenges in trying to gain, and then maintain intel on those customers.
The lead researcher on the study advises education companies to handle negative posts gingerly, and not automatically hit “delete.”
The education market is expected to grow at an annual rate of 3 percent over the next several years, with openings for companies improving learning outcomes.
K-12 ed-tech businesses and low-tech companies are among those selected to the 2019 Inc. 5000 list of fastest-growing private companies in education.
Marten Roorda, the CEO of ACT Inc., talks about the future of summative testing, and his company’s new, broad-based strategy.
The CEO of ed-tech company Listenwise shares insight around finding the right people for K-12 sales and marketing jobs.
Mike Evans, the former chief financial officer at McGraw-Hill Education, has been named the first-ever chief revenue officer at HMH.
Market Brief ON: Sales & Marketing is a collection of 15 essential stories exploring education companies’ strategies for reaching K-12 customers.
Gerald Crisci, the chief tech and innovation director for the Scarsdale, N.Y., school district, needs companies to help him on tangled issues that extend from data privacy to pricing.