An award-winning superintendent talks about the problems he has encountered working with education companies, such as lack of responsiveness and poor customization.
Companies should allow for single-classroom purchases, provide on-demand PD, and respond quickly to pilot feedback, say instructional coaches.
Cost, and equitable student access to digital tools, are huge factors chief technology officers and other district administrators expect to grapple with in making decisions about ed-tech adoption over the next five years.
Tune in to an EdWeek Market Brief Twitter chat on Tuesday, May 23 at 8 p.m. EST, using the #TechTitansChat hashtag, for more information about the exclusive story and survey.
The four major technology companies are selling into K-12 districts at a time when schools’ demands for easy-to-use tools and platforms, and “personalization,” are on the rise.
SellingtoSchools.com Creator and Leader Glen McCandless, a former Apple education manager, outlines what it takes to be a successful sales rep in the K-12 market.
The tech provider has lost traction in the market for K-12 operating systems to Google, which also produces the popular G Suite classroom platform.
The Technology for Education Consortium calculated that some districts paid a price that is 20 to 40 percent higher than other school systems for the same hardware and software.
A pair of district leaders say vendors should be able to answer questions about product price and hidden costs.
It’s that time of year when districts that receive federal Title I or discretionary funds can get a sudden influx of money. How do vendors respond, and how should they?