Microsoft Seen as Reliable, Responsive, But District Leaders Say Buying From Company Not as Easy
An exclusive survey of 400 school district leaders rates their purchasing experiences with four big technology companies: Amazon, Apple, Google, and Microsoft.
Stanford University's Candace Thille Says Companies Need to Ask "What's the Learning Goal?"
Stanford University’s Candace Thille says education companies can design products that capitalize on learning science in order to create personalized learning environments.
The Master-Educators Are Key Players in Implementing Technology in School Systems
Companies should allow for single-classroom purchases, provide on-demand PD, and respond quickly to pilot feedback, say instructional coaches.
Tune in to an EdWeek Market Brief Twitter chat on Tuesday, May 23 at 8 p.m. EST, using the #TechTitansChat hashtag, for more information about the exclusive story and survey.
Exclusive Survey of 600 Educators Finds They Want to Keep Products After Trials End
An exclusive survey of 600 teachers finds they are more interested in keeping a product after a successful ed-tech pilot ends than in getting paid for testing the tool.
Survey of 200 K-12 Leaders Finds That Cost, Lack of Tech Infrastructure Are Also Big Obstacles
Exclusive survey of 200 K-12 district leaders finds that they see preparing educators, cost, and tech needs are big barriers to developing personalized learning programs.
It's Important to Ask a Number of Critical Questions Before Recruiting Advisors
Many education business make mistakes that could have been avoided in choosing advisory boards, which can play critical roles in product development, strategy, and understanding the market.
Deep research and development helped startup Listenwise create a unique multiple choice, auto-graded quiz to assess listening skills.
Faster Studies of How Products Are Influencing Learning Gain Favor
Faster testing of the effectiveness of ed-tech products can help education companies make better decisions about how to re-shape their products to meet schools’ needs.
Administators' Views of Research Differ Depending on Size, Location of K-12 System
District officials have very different views of the importance of judging products by their research base — depending on whether the potential purchase is an academic intervention, learning game, or ELL-focused products.
Actionable K-12 intel for business leaders powered by data and original research you can trust.