An exclusive survey of 600 teachers finds they are more interested in keeping a product after a successful ed-tech pilot ends than in getting paid for testing the tool.
Many education business make mistakes that could have been avoided in choosing advisory boards, which can play critical roles in product development, strategy, and understanding the market.
Faster testing of the effectiveness of ed-tech products can help education companies make better decisions about how to re-shape their products to meet schools’ needs.
When companies want to communicate their findings to K-12 officials, they often turn to white papers. We asked a researcher to explain the genre.
District officials have very different views of the importance of judging products by their research base — depending on whether the potential purchase is an academic intervention, learning game, or ELL-focused products.
A academic scholar who trains future K-12 educators offers advice to vendors on how they can design products and professional development to address teachers’ tech needs and fears.
Seven states recently took part in a major, extended-length online professional development course for teachers. The results dispel the notion that long-term online PD doesn’t work — and the findings have potentially big implications for schools and vendors.
Ken Koedinger, a professor of human-computer interaction at Carnegie Mellon University, talks about the challenges facing developers of adaptive-learning products.
What happens when schools realize that much of the digital content they’re paying for has been underutilized—or untouched—in classrooms?
Russell “Rusty” Greiff, the managing director of education ventures at the incubator and seed fund 1776, outlines how to make a smart ‘pivot’ to a new business model.