If you want schools to successfully adopt your product, you must have a well-crafted, thoughtful implementation strategy.
Lessons Learned About How to Make Online PD Work
WestEd Plans to Commercialize a Formative-Assessment Course After Pilot's Success

Seven states recently took part in a major, extended-length online professional development course for teachers. The results dispel the notion that long-term online PD doesn’t work — and the findings have potentially big implications for schools and vendors.
Atlanta’s district has issued an RFQ focused on a range of STEM products, and the Pittsburgh district needs PD for an unusual audience: school board members.
A consortium of rural Florida districts seeks help with organizing electronic records and Howard County is looking for a PD provider.
Milwaukee has issued an RFP for test-prep help associated with the ACT, and Pennsylvania officials are looking for professional development on how to use an online portal tied to academic standards.
ESSA Funding Shifts Open Up Opportunities for New, Different PD
Vendors Need to Be Familiar With the Law's Requirements and State and District Priorities

Education companies should be arming themselves with information about how funding changes prompted by ESSA will impact their business.
Startups are not just about the product you’re pitching. Building company culture, doing high-quality performance reviews and providing feedback helps build a strong organization.
An initiative to improve the use of apps and mobile technology in the instruction of special education students finds that teachers aren’t receiving the professional development they want.
What K-12 Companies Should Look for in Hiring Former Educators
Specific Sets of Skills, Strong Grasp of Provider's Mission Are Essential

Education providers today look for classroom teachers and administrators who can help their businesses with product development, sales, and outreach to schools—not just professional development.
Catapult Learning has secured a potential $17.5 million contract with the DOD schools; the Alexandria, Va., system has issued an request for information on summative assessments.