In this video, EdWeek Market Brief Staff Writer Emma Kate Fittes talks about what vendors need to look for when they read the key district academic and financial blueprints.
An EdWeek Market Brief survey finds that teacher prep programs fail to get aspiring educators ready to evaluate, purchase, and implement ed tech.
Strategic plans offer key insights into districts’ goals and long-term vision, but a surprising number of vendors ignore them.
In a new survey, EdWeek Market Brief asked district administrators which of their K-12 peers strongly influence their view of company products.
An EdWeek Market Brief survey asked district administrators what it takes for a new vendor to break through the noise in their inboxes.
The SXSWedu conference offered a preview of how big in-person gatherings will play out, as COVID restrictions lift and education companies seek out networking opportunities.
A new EdWeek Market Brief special report looks at key district purchasing priorities, and which sales and marketing techniques are working or falling flat.
A pair of EdWeek Market Brief surveys reveal that the district RFP process has returned to normal, but that K-12 officials are turned off by various vendor behaviors.
Nearly two years into the pandemic, staffing shortages have kept many districts in “crisis mode.” Some companies are figuring out creative ways to ease the burden.
An EdWeek Market Brief survey finds that district officials respond most favorably to former educators working for companies when those ex-educators are helping with PD and support.