Visuals Play a Key Role in Ed-Tech Learning Products


Have you ever sat through a boring lecture where the professor seemed to drone on and on?

What about a PowerPoint presentation that was all words and no visuals? I’ll bet it was hard to pay attention and focus. You might have had trouble remembering what the lecture was about, too.

Visuals are incredibly important to learning in the classroom for a variety of reasons. We feel they play such a significant role in learning that we use visuals for students in all of our apps as the first modality to learning.

Images Can Boost Knowledge and Retention

Visuals are key because¬†they help you remember what you’ve learned. David Williams, a professor of medical optics at the University of Rochester, says “more than 50 percent of the cortex, the surface of the brain is devoted to processing visual information.” In the classroom, most children can tell you what they picture or “see in their heads” while learning a new concept that is “image-able,” especially when visuals accompany the lesson.

Visuals add variety. Complementing a regular text presentation with images, means students are more engaged in learning. Engagement will help them pay closer attention to what they are learning.

Visual Learning With Apps

All learners can benefit from using images, pictures, colors, and other visual media to organize and learn information. Going a step further, visuals can take an abstract concept and turn it into a more concrete concept, making it easier to understand. We love the myriad thoughts shared on this blog post on visuals and learning.

Our brains were built for visual learning. By adding visuals to lessons and apps, we are boosting students’ attention, improving retention and helping them organize information they hear.

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One thought on “Visuals Play a Key Role in Ed-Tech Learning Products

  1. How can “65% of us” be “visual learners” when the modality learning styles construct has been comprehensively debunked? Willingham is quoted but he’s a leading critic of the notion that people are “visual learners.” The writers’ own hyperlink (“something we know is scientifically supported …”)contradicts their statement about people being visual learners!

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