An EdWeek Market Brief survey asked district and school leaders what kinds of evidence they need to see in evaluating products.
School district officials talk about the most common questions vendors hoping to work with them are not prepared to answer.
Purchasing cooperatives offer potentially enormous opportunities for vendors, if they know how to navigate their distinct expectations.
Transitioning from free to paid status could be a tricky business for companies that have been offering K-12 access to their products at no charge.
As the coronavirus crisis takes hold, companies reaching out to districts need to act with empathy, smarts, and sensitivity.
For K-12 districts, June 30 marks the end of the fiscal years. Here are 6 strategies to land new business and position your company for the future.
An ed-tech company CEO shares the pros and cons of demo day, and how to use these presentation as a springboard for investment and impact.
To create a conference that works for attendees and vendors, use these suggestions from an experienced entrepreneur and conference-goer.
The best way to create a perfect pitch deck is to create one basic version that has “good bones” and then customize it for each investor.
The organization that oversees the Imagine K-12 accelerator offers advice on the approaches ed-tech companies should take when doing business with K-12 schools.