An EdWeek Market Brief Survey Asked School System Leaders What Kinds of Evidence for Products They Demand
An EdWeek Market Brief survey asked district and school leaders what kinds of evidence they need to see in evaluating products.
District Officials Talk About the Questions Vendors Are Often Unprepared to Answer
School district officials talk about the most common questions vendors hoping to work with them are not prepared to answer.
From Piggybacking on Contracts to Providing Messaging for Customers, Purchasing Cooperatives Are a Departure From Traditional District Purchasing
Purchasing cooperatives offer potentially enormous opportunities for vendors, if they know how to navigate their distinct expectations.
Vendors Are Considering How to Make That Shift in Sensitive Ways That Don't Alienate Districts
Transitioning from free to paid status could be a tricky business for companies that have been offering K-12 access to their products at no charge.
As the coronavirus crisis takes hold, companies reaching out to districts need to act with empathy, smarts, and sensitivity.
For K-12 districts, June 30 marks the end of the fiscal years. Here are 6 strategies to land new business and position your company for the future.
An ed-tech company CEO shares the pros and cons of demo day, and how to use these presentation as a springboard for investment and impact.
To create a conference that works for attendees and vendors, use these suggestions from an experienced entrepreneur and conference-goer.
The best way to create a perfect pitch deck is to create one basic version that has “good bones” and then customize it for each investor.
Well-Known Accelerator Says K-12 Providers Should Pay Close Attention to Pricing and Set Clear Goals for Pilots
The organization that oversees the Imagine K-12 accelerator offers advice on the approaches ed-tech companies should take when doing business with K-12 schools.
Actionable K-12 intel for business leaders powered by data and original research you can trust.