Sales, communication, and customer-support strategy from the homeschool sector is now relevant across the education market, as the coronavirus fuels the need for remote learning.
School systems are scrambling to make emergency purchases now, while they consider what school closures and potential state cuts will mean in the long term.
Education businesses are ramping up technologies for remote work, reassigning workers to different tasks, and keeping an eye on employees’ mental well-being.
As districts face the issue of providing an equitable education to all students, our research shows how vendors can play an important role in that mission.
Amazon is becoming a mainstay in K-12 procurement, with some districts signing onto its purchasing platforms at the urging of teachers.
New technologies, and new approaches to using existing platforms, are creating opportunities for education providers willing to think creatively.
A requirement in the Every Student Succeeds Act to report financial data in a more granular way could help vendors identify business opportunities.
Top executives in the education sector say they draw inspiration from colleagues, students, interactions with critics of their products, and other industries.
Investors are likely to set a higher bar for financially backing education companies over the next year, even as they look to put their money behind new product areas.
Product developers, investors, and researchers who advise vendors describe emerging areas of demand in serving special needs populations.