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Analyst’s View

Analyst's View
Feb. 11, 2021

K-12 Demand for Devices: Where It Stands Now and Where It’s Headed

Tech Companies Are Bringing Advances Into the Market, But Demand Is Still Outstripping Supply

By Malia Rulon Herman
MB-Analysts-View-Feb-11

School systems’ demands for devices both in the U.S. and internationally has surged during COVID, even amid bottlenecks in supply, says Futuresource Consulting’s Michael Boreham.

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Analyst's View
Jan. 21, 2021Jan. 26, 2021

How One Education Company Took Customers From Free to Paid Products

A Newsela Executive Talks About Shifting Away From COVID-Era Pricing

By Malia Rulon Herman
MB-Analysts-View-Jan-21

Newsela Chief Marketing Officer Adriel Sanchez breaks down how the company arranged free access to its products during COVID and why it saw professional development as so important.

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Analyst's View
Jan. 14, 2021Jan. 19, 2021

Former D.C. Schools Chief’s Curriculum Company Aims to ‘Unlock a World’ for Black Students

Kaya Henderson's New Company, Reconstruction, Is Targeting the After-School Market

By Jayden Khatib
MB-Analysts-View-Jan-14

Kaya Henderson’s new company, Reconstruction, is offering supplemental curriculum meant to help a generation of Black students know their own history and culture.

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Analyst's View
Dec. 29, 2020Dec. 30, 2020

Cambium Learning’s CEO Breaks Down Company’s Recent, Big Acquisitions

Even With Deals for AIR Assessment and Rosetta Stone, "We're Not Done," Says Top Executive John Campbell

By Brian Bradley
MB-Analysts-View-Dec-24

Cambium Learning CEO John Campbell talks about how his company’s recent, major acquisitions of Rosetta Stone and American Institutes for Research Assessment mesh with his organization’s strategic vision.

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Analyst's View
Dec. 18, 2020Dec. 23, 2020

A Window Into an Early Education Company’s Plans for Growth

Lovevery Is Bullish on Its Subscription-Based Model, and Is Eyeing International Expansion

By Robin L. Flanigan
MB-Analysts-View-Dec-17

Parents in the preschool market are becoming more “self-directed and intentional” in seeking out services, says Roderick Morris, the president of Lovevery.

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Analyst's View
Dec. 3, 2020Dec. 3, 2020

How One Ed. Company Is Growing Internationally, Despite COVID’s Disruption

Nearpod's CEO Offers a Window into How to Capitalize on Global Demands

By Robin L. Flanigan
MB-Analysts-View-Dec-3

For Nearpod CEO Pep Carrera, the upside to bringing his ed-tech product to Europe, the Middle East, and other foreign markets has far outweighed the risks.

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Analyst's View
Nov. 24, 2020Nov. 25, 2020

Districts Are Looking for Real Support, Not Just “Training” During COVID

Companies Need to Promote Educator Collaboration, an Advisor to Districts Recommends

By Michele Molnar
MB-Analysts-View-Nov-26

Education companies should look to help educators collaborate and master skills beyond rote, tech-based applications, says Ronn Nozoe of ASCD.

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Analyst's View
Nov. 19, 2020Nov. 19, 2020

Zoom’s Big Stamp on the K-12 Market Is Poised to Grow

The Platform Is Planning to Collaborate With More Districts and Education Companies

By Brian Bradley
MB-Analysts-View-Nov-18

The communication platform, which has become essential for many schools, is eyeing expansion and partnerships with K-12 companies.

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Analyst's View
Nov. 5, 2020

Why a Major Education Organization Jumped into the World of Venture Capital

A New Investment Fund Launched by ETS Can Support the Assessment Organization's Bottom Line and Mission, Its Director Says

By Sean Cavanagh
MB-AV-110420

The assessment and research organization ETS recently launched a venture capital arm. The fund’s managing director, Ralph Taylor-Smith, talks with EdWeek Market Brief about its ambitions.

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Analyst's View
Oct. 22, 2020Oct. 27, 2020

Amazon Looks to Expand K-12 Purchasing Footprint During COVID Remote Learning

Online Giant Looks to Serve as Hub for Districts' Spending on Remote, Hybrid, and In-Person Lessons and Activities

By David Saleh Rauf
10-21_MB_PurchasingAmazon

The head of Amazon Business talks about the massive online retailer’s new, dedicated service aimed at making it easier for schools to spend stimulus dollars on supplies for remote, hybrid, and in-person learning.

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