When Are District and School Leaders Most Likely to Read Emails?

An EdWeek Market Brief Survey Asked Buyers When They're Most Likely to Open Messages Coming to Their Inboxes

Staff Writer

They come at all hours, every day. Staff requests, questions from parents, topical newsletters: A relentless tide of emails pour into district and school leaders’ inboxes. Lost among them, frequently, are the many efforts from education companies to connect with administrators and share information about their offerings.

As K-12 vendors seek to fit their emails into educators’…

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