Education Companies Are Offering Free Resources Amid the Coronavirus. How Do They Shift to Paid?

Vendors Are Considering How to Make That Shift in Sensitive Ways That Don't Alienate Districts

Many education companies have served up free access to ed-tech products to help schools and districts during the coronavirus outbreak, and thousands of teachers and students are now using those products in a big way.

But how will those vendors convince districts to pay?

Many education companies have said those services—everything from full online curricula to professional…

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