Transitioning from free to paid status could be a tricky business for companies that have been offering K-12 access to their products at no charge.
The Center For Reinventing Public Education is collecting information on how school districts are working to educate more than 9 million students remotely.
The chief executive of STAR Autism Support describes how the company transformed its product into one that is in demand in this new, remote-learning environment.
Sales, communication, and customer-support strategy from the homeschool sector is now relevant across the education market, as the coronavirus fuels the need for remote learning.
In this short video tip, EdWeek Market Brief Senior Writer Michelle Davis highlights the risks and rewards of product ambassador programs.
Education businesses are ramping up technologies for remote work, reassigning workers to different tasks, and keeping an eye on employees’ mental well-being.
As districts grapple with shutdowns caused by the coronavirus, companies are developing new strategies for inbound inquiries, social-media messaging, and product development.
While many education businesses say they’ve seen no immediate disruption in their business cycles, they say prolonged upheaval could affect product testing, onboarding, and overall strategy.
Ed-tech companies viewing the spread of the coronavirus are bracing for the scarcity of components made in China where many factories are shuttered.
Corry Flatt, CEO of procurement company Bonfire, shares best practices and insider tips for increasing vendors’ odds when bidding on K-12 RFPs.