The state of Massachusetts needs help developing next-generation assessments for several subjects, and two Texas districts are looking for a continuous improvement consultant and a credit-recovery service.
Set and Communicate Realistic Expectations to Win and Retain K-12 Business
Don't Oversell, Get the Right People In the Room, and Provide Ongoing Support to Keep Educators Coming Back
K-12 education leaders say the products they purchase sometimes don’t live up to the sales hype. Here’s how to manage expectations and avoid miscommunication.
Author of ‘The Growth Dilemma’ Talks About the Urgency of Making Smart Decisions
Inc.com Columnist and Financing Expert Outlines the Factors to Consider When Growing a Business
Ami Kassar, a finance expert and columnist for Inc.com, outlines the questions entrepreneurs must ask themselves about risk, investment, and growth.
Chinese Companies Making Moves in U.S. Education Market
Investors Seek Adaptive Learning Technologies, English-Language Tutoring, and Consumer STEM
Foreign investment presents opportunities to expand reach, but U.S. education businesses should set clear expectations for international deals, experts say.
Superintendent Takes Valuable Lessons With Him to the Private Sector
Companies Don't Spend Enough Time Trying to Understand the Problems They're Attempting to Solve, He Says
Education companies don’t spend enough time trying to understand the problems they’re attempting to help schools solve, says the former Palm Beach County, Fla., superintendent.
6 Ways District ‘Interoperability’ Demands Are Already Shaping the K-12 Market
Smaller Vendors Who Pay Attention to the Issue Can Win the Confidence of Districts
District demands for ed-tech interoperability are already shaping K-12 buying decisions, to the benefit or detriment of companies, one Indiana school official explains.
What Education Company Leaders Need to Know About K-12 Broadband Expansion
The Founder of EducationSuperHighway Talks About How Federal and State Efforts Are Fueling Digital Learning
Evan Marwell, the CEO of EducationSuperHighway, says advances in the speed and reach of broadband in schools are opening doors for schools to use more ed-tech products.
N.Y. State’s K-12 Districts Likely to Spend, But Federal Tax Law Stirs Anxiety
Ed-Tech Products, Security Services, Furniture Among Biggest Needs
Districts across New York state are likely to prioritize spending on assistive technology, as well as school security, over the coming year.
What you can expect to hear from Bett 2018, the annual international ed-tech conference held in London.
Education Companies Rethinking Strategies in Response to New Federal Tax Law
Tax Cuts Could Have Very Different Impact on Large, Small K-12 Providers
The massive, $1.5 trillion tax overhaul is prompting some companies to invest in new products while others are acting more cautiously.
Market Brief
Actionable K-12 intel for business leaders powered by data and original research you can trust.