As the Coronavirus Shuts Down Districts, Companies Need New Approaches That Resonate With Parents
Sales, communication, and customer-support strategy from the homeschool sector is now relevant across the education market, as the coronavirus fuels the need for remote learning.
In this short video tip, EdWeek Market Brief Senior Writer Michelle Davis highlights the risks and rewards of product ambassador programs.
How Companies Like McGraw-Hill, Edmentum, Discovery Education and DreamBox Learning Are Pivoting
Education businesses are ramping up technologies for remote work, reassigning workers to different tasks, and keeping an eye on employees’ mental well-being.
As districts grapple with shutdowns caused by the coronavirus, companies are developing new strategies for inbound inquiries, social-media messaging, and product development.
While many education businesses say they’ve seen no immediate disruption in their business cycles, they say prolonged upheaval could affect product testing, onboarding, and overall strategy.
Ed-tech companies viewing the spread of the coronavirus are bracing for the scarcity of components made in China where many factories are shuttered.
The CEO of a Company That Studies Procurement Points to Critical Best Practices in Bidding for K-12 Contracts
Corry Flatt, CEO of procurement company Bonfire, shares best practices and insider tips for increasing vendors’ odds when bidding on K-12 RFPs.
A close look at the vendors and new technologies at the Bett ed-tech conference highlighted esports, social-emotional learning and interoperability as K-12 market areas to watch.
Vendors Can Apply Social Media, Voice Technologies, and Other Tools in Fresh Ways
New technologies, and new approaches to using existing platforms, are creating opportunities for education providers willing to think creatively.
Weld North is expanding from offering supplemental academic resources to core curriculum through the acquisition of LearnZillion. The firm has acquired a number of education companies in recent years.
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