More than 80 percent of sales leads generated at trade shows are not effectively followed up, according to the Center for Exhibition Industry Research.
A pair of New York City education department officials argued for the benefits of weaving mastery-based lessons with “culturally relevant” education.
The founder of a startup at the SXSWedu conference spoke with Marketplace K-12 about the challenges of securing funding from venture capitalists.
The annual South by Southwest Edu conference is expected to draw at least 7,000 registrants this year, and EdWeek Market Brief will bring you the highlights.
The staff of EdWeek Market Brief, in a presentation at the Bett conference, offered K-12 companies from around the world an introduction to what it takes to work in the U.S. education market.
Decisions about ed-tech purchasing are becoming more decentralized in many foreign markets, with an increased emphasis on using local content, says Microsoft Vice President Anthony Salcito.
Organizers of the biggest K-12 gatherings give their advice on how education companies can stand out, through smart planning and careful follow-up – and they offer tips on what mistakes vendors should avoid.
Two district leaders talk about their roles in bringing “innovation” into their districts, and the mistakes companies make when approaching them.