EdWeek Market Brief’s new special report looks at the backgrounds of top district administrators and how they make buying decisions.
Need a Partner to Research Your Product? Here are 5 Key Questions to Ask
Many Education Companies Need the Help of Universities and Other Researchers In Order to Evaluate Their Products
Many education companies would like to conduct research on their products but aren’t sure how to partner with universities and other researchers.
Smart Strategies for Creating Gamified Products in Today’s K-12 Market
A Reviewer of Games Talks About Providing Necessary Feedback for Students and Capitalizing on Student Motivation
A top reviewer of games at Common Sense Media talks about how companies can develop products that provide feedback to students, and capitalize on their motivation.
Key Questions at the Heart of New Product Development
Education Companies Need to Conceive New Products With Their End Users -- School Districts -- in Mind
Knowing whether to invest time and money in a promising product for schools requires market research and asking challenging questions.
6 Tips for Weaving Social-Emotional Learning Into Your Product Portfolio
Seeking Out Expertise, Developing Modular Lessons, and Avoiding Trite Strategies When Working With Students Are Essential
While it has come under attack in some communities, demand for SEL is such that many companies are seeking to integrate it into their existing resources.
The assessment provider says changes to the teacher-preparation exam can open doors to more aspiring educators, though critics worry about reinforcing biases and barriers to entry.
A number of tools meant to expose student work produced by artificial intelligence tools have come onto the market.
Assessments That Give Students “More Power and More Autonomy”
The CEO of ETS, Amit Sevak, Talks About How Schools and Society Have New Demands of Tests
The CEO of ETS, Amit Sevak, sees opportunities for innovation in the new demands schools and society have for tests.
At the SXSW EDU show, a panel of investors said that entrepreneurs who can avoid a common set of missteps will stand out from the crowd.
How to Create ‘Inclusive’ Education Products
Education Companies Are Pursuing a Broader Array of Feedback on Products From Underrepresented Groups
Organizations across the K-12 market are investing time in field tests and research that will help them better support marginalized communities.