In this Two-Minute Tip, EdWeek Market Brief’s Michelle Davis talks about how K-12 companies can win the trust of district officials, and deliver on their promises.
Sign up for Market Brief updates
To continue reading this story, please provide your email address. We will send you updates about new content that will interest you.
It’s easy for school district leaders to end up feeling misled by vendors during the purchasing process, especially when what’s promoted in a sales pitch doesn’t match up with reality.
Having the right people at the table, providing information on data privacy and interoperability, and thinking carefully about how to structure pilot projects can go a long way toward building new business and earning renewals.
In this Two-Minute Tip, EdWeek Market Brief Senior Writer Michelle Davis offers advice on how K-12 companies can win the trust of district decisionmakers, and keep it by delivering with strong performance.