Market Brief ON: Global K-12 Markets is a collection of 15 stories focused on how education companies can overcome challenges in trying to sell their products internationally.
How One K-12 Company Laid a Foundation for Success in a Foreign Market
Virtual Reality Provider zSpace's Experiences in China Offer a Roadmap for How to Find School Buyers Abroad
The U.S.-based virtual reality company zSpace has made inroads in China through a combination of careful planning and the use of strategic sales channels.
Twenty-one percent of U.S. workers say they’ve had to improve their skills recently to account for automation on the job — and the numbers are higher for workers in China and India.
Education Companies Feel the Sting of Trade War With China
Tariffs on Everything from Laptops and Interactive Whiteboards to Books Worry K-12 Vendors
New or looming tariffs on goods imported from China have education companies scrambling to get products across U.S. borders and wondering whether to pass new costs on to schools and districts.
ACT’s Chief Executive Talks Acquisitions and International K-12 Markets
CEO Marten Roorda Has Shepherded Big Changes at the Longtime Test Provider
In the second part of a far-ranging interview, CEO Marten Roorda discusses how his organization makes decisions about making its research publicly available, and the rationale behind its many recent acquisitions.
The $1.3 billion international robotics education market is set to grow to $3.1 billion by 2025, predicts market research firm HolonIQ.
The Inside Story: How an Ed-Tech Company Won a Nationwide Contract in New Zealand
The Country's Ministry of Education Sought Bids From Vendors for a System to Allow Better Sharing of Data Among Schools
EdWeek Market Brief looks at how Edsby, a Canadian company, scored a nationwide contract to bring its student information system to New Zealand’s 800,000 students.
A U.S.-based provider of social-emotional learning products is partnering with a Chinese company, and Discovery Education has acquired a virtual/augmented reality company.
Vote for our panels on social-emotional learning, the ed-tech market, artificial intelligence, global education opportunities and the K-12 marketplace to appear on the agenda at SXSWedu.
How Foreign Education Companies Are Making It in the U.S. Market
Focusing on Specific Regions and Districts, and Building U.S.-Friendly Brands, Has Paid Off
European and Asian vendors with smart approaches to branding, distribution, and choosing markets are finding their way in the United States. American companies should take note.