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Tag: Product Research

Marketplace K-12
Nov. 17, 2022Nov. 18, 2022

EdTech Evidence Exchange, Innovate EDU Merge With Focus on Products and Evidence

By Alexandria Ng
Union Arrow

The two organizations share an interest in improving the use of research in ed tech, and making sure products are implemented effectively.

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Marketplace K-12
Nov. 9, 2022Nov. 10, 2022

New Online Tool Seeks to Map the Universe of Educational Research and Development

By Alexandria Ng
MB_map-national-pins-1197370329-02

The mapping tool aims to help researchers identify similar projects so that they can work together, avoid duplicative efforts, and bridge gaps across the field.

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Market Trends
Nov. 2, 2022Jan. 4, 2023

6 Strategies for Making Focus Groups More Useful for Companies — and for Schools

Education Company Leaders and Advisers to Industry Talk About What They've Learned About Staging Audience-Research Sessions

By Alexandria Ng

The informal audience-research sessions give education businesses the opportunity to hear directly from educators about products and features.

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Market Trends
Oct. 6, 2022Oct. 14, 2022

Tapping Talent From Outside Education: Why K-12 Companies Look to Other Industries

The Search for New Ideas Is Driving Organizations to Hire Applicants With Unexpected Work Histories

By Michelle Caffrey
MB-Market-Trends-10-5-22

Hiring managers and executives at companies serving K-12 districts see enormous benefits in the ideas and specialized skills that applicants from outside the education field can bring.

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Analyst's View
July 27, 2022July 27, 2022

7 Essential Steps to Protecting Student Data Privacy

A Consultant Who Works With Ed. Companies Talks About Common Missteps and How to Avoid Them

By Robin L. Flanigan
7 essential steps to protecting student data privacy, EdWeek Market Brief

Ed-tech companies need to weave privacy protections into product design and the very fabric of what they do, says Linnette Attai, who consults organizations on GDPR and other regulations.

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Marketplace K-12
July 12, 2022July 12, 2022

Are Interim Assessments Living Up to Their Billing? New Review Aims to Find Out

By Emma Kate Fittes

Interim testing will be the focus of new product reviews by EdReports and the National Center for the Improvement of Educational Assessment.

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Market Trends
June 2, 2022June 30, 2022

Districts Have Rushed to Buy Tutoring Programs. Is Their Evidence Base Keeping Up?

Companies Are Under Pressure to Show the Research Behind Their Strategies

By Emma Kate Fittes

At a moment when many districts are investing in expansive tutoring efforts, companies are under rising pressure to prove their programs’ effectiveness.

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Analyst's View
Dec. 8, 2021June 30, 2022

How Ed-Tech Developers Can Get It Right on Augmented and Virtual Reality Products

A Researcher Breaks Down the Opportunities -- and Risks -- That Immersive Technologies Carry for K-12

By Brian Bradley
MB Q&A Virtual Reality-1219677146

A researcher for the Joan Ganz Cooney Center breaks down the opportunities — and risks — for school districts in adopting immersive technologies.

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Market Trends
Aug. 25, 2021June 30, 2022

China’s New Education Restrictions Have Big Implications for Companies

Vendors From the U.S. and Other Markets Will Need to Weigh How to Comply With a New Regulations on Tutoring

By Brian Bradley
MB 9-1 Trends-GettyImages-1140983468_tutoring-china

Businesses are rebranding products and bracing for impacts of a new regulation in China that severely clamps down on all for-profit tutoring in the country.

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Marketplace K-12
Aug. 9, 2021Aug. 10, 2021

New Institute Backed by National Science Foundation to Explore AI’s Role in Education

By Brian Bradley
MB-artificial-intelligence-1220028784

Digital Promise is partnering with four universities under a $20 million National Science Foundation grant to build new AI technologies.

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