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March 17, 2022March 18, 2022

Why Education Company Email Messages Resonate – or Fall Flat

An Edweek Market Brief Survey Asked K-12 Officials About the Most Effective Company Messages Hitting Their Inboxes

By Emma Kate Fittes
MB-Data-Emails-031622-GettyImages-1170828052

An EdWeek Market Brief survey asked district administrators what it takes for a new vendor to break through the noise in their inboxes.

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Feb. 24, 2022Feb. 25, 2022

When Districts Fail to Take Vendors Seriously, These Are the Biggest Reasons

An EdWeek Market Brief Survey Reveals K-12 Officials Biggest Peeves With Company Pitches

By Sean Cavanagh
MB-Exc-Data-Feb-23

A pair of EdWeek Market Brief surveys reveal that the district RFP process has returned to normal, but that K-12 officials are turned off by various vendor behaviors.

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Feb. 10, 2022March 21, 2022

What Are the Key Factors for School Districts in Choosing Tutoring Companies?

An EdWeek Market Brief Asked K-12 Officials About How They Select Providers of Academic Intervention

By Emma Kate Fittes
MB-Data-020922-tutoring-online-GettyImages-1297464707-B

An EdWeek Market Brief survey asked K-12 officials about the key features they want from providers of academic interventions for students.

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Exclusive Data
Jan. 27, 2022

The Zoom Behavior That Dooms Education Company Sales Pitches

An EdWeek Market Brief Survey Asked District Officials About Their Expectations for Online Meetings With Vendors

By Emma Kate Fittes
MB-Exclusive-Data-Jan-27-22

EdWeek Market Brief surveyed district administrators, principals, and teachers about the preparation and etiquette they expect from vendors during virtual calls.

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Jan. 24, 2022Feb. 10, 2022

States Are Restricting Lessons on Race, and It’s Poised to Shape the K-12 Market

EdWeek Market Brief's Survey Asked About the Direct Impact of a Wave of New State Policies

By Sean Cavanagh
How are state restrictions on race going to impact the K-12 market? EdWeek Market Brief

An EdWeek Market Brief survey asked K-12 officials about how a wave of new state policies restricting lessons on race and racism will affect their selection of academic resources.

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Exclusive Data
Jan. 13, 2022Jan. 13, 2022

A New Era for RFPs: What Education Companies Need to Know About Virtual Bidding 

An Edweek Market Brief Survey Breaks Down Districts’ Preferences for Virtual or In-Person Solicitations 

By Emma Kate Fittes
mb-k12-data-011022-online-meeting-gettyimages-1254704743_720

An Edweek Market Brief survey breaks down whether districts are shifting to online solicitations, or sticking with in-person bids.

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Exclusive Data
Dec. 21, 2021March 11, 2022

Is ‘Learning Loss’ an Acceptable Term in K-12 Districts?

An EdWeek Market Brief Survey Asked Educators About Preferred Terms for Describing Students' Academic Struggles During COVID

By Sean Cavanagh and Jolie Radunich
MB 12-17-2021-Data LearningLoss-GettyImages-1281795569

The term “learning loss” has fallen into disfavor among some educators. An EdWeek Market Brief survey asks K-12 officials about how they want vendors to describe student academic struggles during COVID.

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Exclusive Data
Dec. 16, 2021Feb. 10, 2022

Where Are Materials for English-Language Learners Missing the Mark?

An EdWeek Market Brief Survey of K-12 Officials Finds Shortcomings in Serving Students at Different Skill Levels

By Alex Harwin
MB 12-7-2021-Data-english-learners-GettyImages-854540318

An EdWeek Market Brief survey of K-12 officials reveals shortcomings in how academic resources serve students of different language abilities, and prepare teachers.

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Exclusive Data
Nov. 23, 2021June 30, 2022

The Biggest Problem Areas That Districts Are Seeing in Student ‘Learning Loss’

EdWeek Market Brief's Survey Asked K-12 Leaders About the Areas That Have Been Set Back Most Severely During COVID

By Brian Bradley
Illustration of a puzzle and brain.

An EdWeek Market Brief survey asked district administrators, principals, and teachers about where students have been set back the most during the pandemic.

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Exclusive Data
Nov. 5, 2021

These Are School Districts’ Biggest Worries About Spending Federal Stimulus Aid

K-12 Leaders Have Access to an Historic Amount of Money, But There are Questions About the Best Use of It

By Sean Cavanagh
MB-Exclusive-Data-Nov-3

K-12 leaders have access to an historic amount of emergency federal funding, but they have concerns about how they should put that money to the best use.

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