National Surveys Examine Customer Support, Product Implementation During Uncertain Times
Sixty-one percent of district leaders surveyed say that on-demand videos, tutorials, and other digital resources were the most valuable and effective tool for them and their staff members in this moment.
Vendors Have to Know When to Challenge Questionable Demands, and When to Give In
It’s not unusual for companies to hear requests from districts that the company thinks are misguided. What’s the best response?
Survey Results Offer Suggestions for Getting Administrators to Perceive You as More Than Just a Vendor
Strong customer service can help forge the kinds of relationships that make district leaders perceive your company as a long-term ally, a new EdWeek Market Brief survey reveals.
Education Companies Outline How They Are Making Structural Changes to Be More Service-Oriented
Education companies are putting more emphasis on creating a consultative, customer-service approach that goes way beyond just achieving a transactional sale.
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